{"id":4411,"date":"2022-07-14T04:26:12","date_gmt":"2022-07-14T04:26:12","guid":{"rendered":"https:\/\/so-events.org\/?post_type=speakers&p=4411"},"modified":"2025-07-03T10:07:24","modified_gmt":"2025-07-03T10:07:24","slug":"joachim-weckmann","status":"publish","type":"speakers","link":"https:\/\/so-events.org\/de\/speakers\/joachim-weckmann","title":{"rendered":"Joachim Weckmann"},"content":{"rendered":"

Nachdem Joachim Weckmann, geboren 1953 im nordrhein-westf\u00e4lischen Plettenberg, in die Heimatstadt seiner Eltern \u2013 nach Berlin \u2013 gezogen war, gr\u00fcndete er zusammen mit 11 Kollektivisten dort im Jahr 1977 eine der ersten Bio-B\u00e4ckereien der Stadt. 1981 kaufte Weckmann die M\u00e4rkisches Landbrot GmbH, die 1930 als Brotb\u00e4ckerei und Lieferbetrieb in Neuk\u00f6lln gegr\u00fcndet worden war. Er stellte die Produktion auf Bio-Betrieb um, seit 1992 ist M\u00e4rkisches Landbrot eine demeter-B\u00e4ckerei. Seit 2010 backt die B\u00e4ckerei klimaneutral, die erste GW\u00d6-Zertifizierung erfolgte 2012. M\u00e4rkisches Landbrot beliefert heute rund 330 Verkaufsstellen, der Umsatz des Unternehmens betrug 2020 neun Millionen Euro. 2021 hat Joachim Weckmann seine Anteile an eine eigens gegr\u00fcndete Stiftung \u00fcbertragen, seitdem befindet sich das Unternehmen in Verantwortungseigentum und geh\u00f6rt sich sozusagen selbst \u2013 ganz nach dem Motto: <\/span>Das Brot ist der Chef<\/span><\/i>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Verantwortungseigent\u00fcmer
\nM\u00e4rkisches Landbrot<\/p>\n","protected":false},"featured_media":9394,"template":"","speaker_types":[],"speaker_filter":[168],"class_list":["post-4411","speakers","type-speakers","status-publish","has-post-thumbnail","hentry","speaker_filter-2022-de"],"acf":[],"yoast_head":"\nJoachim Weckmann - SO:25<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/so-events.org\/speakers\/joachim-weckmann\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Joachim Weckmann - SO:25\" \/>\n<meta property=\"og:description\" content=\"Verantwortungseigent\u00fcmer M\u00e4rkisches Landbrot\" \/>\n<meta property=\"og:url\" content=\"https:\/\/so-events.org\/speakers\/joachim-weckmann\" \/>\n<meta property=\"og:site_name\" content=\"SO:25\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-03T10:07:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/so-events.org\/wp-content\/uploads\/2022\/07\/42.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/so-events.org\/speakers\/joachim-weckmann\",\"url\":\"https:\/\/so-events.org\/speakers\/joachim-weckmann\",\"name\":\"Joachim Weckmann - 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